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iMedia on a roll today May 19, 2009

Wow, what a great newsletter today from iMedia- really topical and interesting stuff.

There is a great article on 4 costly metrics misconceptions

Another on “How Twitter and email can benefit targeted marketing.”

How we screwed up online advertising, and finally some guidelines for successful video advertising.

By the way, if you want to make sure that your online advertising buys are working as hard for you as they possibly can, or if you are interested in optimizing your video campaigns you can always take all the guesswork out and give us a buzz.

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