Even Google Gets Frugal in the Recession December 8, 2008
Posted by Mark Blei in : Uncategorized , trackbackEven internet superstars fall to earth eventually. While recent reports of layoffs and other cost-cutting measures at Google have been greatly exaggerated, the search giant’s culture of unbridled spending is finally coming to a halt. And that’s probably a good thing. “Hard times have forced discipline on them,” says Sanford Bernstein’s Jeffrey Lindsay, who predicts, “They’ll come back really powerfully. They can emerge as a much leaner and more competitive player.”
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